“Low-Cost Communication Tactics for Grand Canyon Synod Leaders” webinar resources available
![Amplify Your Message slides.001.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204144563-ALR0NSAQJHLZGKLTVZZZ/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E001.png)
![Amplify Your Message slides.002.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204142609-R8L90Y2I5V4SKBCE89S2/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E002.png)
![Amplify Your Message slides.003.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204144512-QX8L5MUS4JHY4ZJAYBUA/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E003.png)
![Amplify Your Message slides.004.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204145443-4PWFFF8YWLWO8H51W55N/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E004.png)
![Amplify Your Message slides.005.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204145706-3L8LC844G8N5GUCZT3DC/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E005.png)
![Amplify Your Message slides.006.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204146367-2FXUBUOPFQOFBRET0WQI/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E006.png)
![Amplify Your Message slides.007.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204146567-0QRDR5YTTP29MNPNIGH8/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E007.png)
![Amplify Your Message slides.008.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204147248-JQF3NXAXEQ8TK9UPQ8WA/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E008.png)
![Amplify Your Message slides.009.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204147515-L3FZ0G71TISIV223DGHM/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E009.png)
![Amplify Your Message slides.010.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204148141-LBJYVPRO83BTRKCNLRI8/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E010.png)
![Amplify Your Message slides.011.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204151823-62MI9RH1H5CY04IPKPTJ/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E011.png)
![Amplify Your Message slides.012.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204149934-Q6GM1EN22QLD7CX61ZYR/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E012.png)
![Amplify Your Message slides.013.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204151653-SU69MDR6825AJ1AYGIED/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E013.png)
![Amplify Your Message slides.014.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204152781-0VECNIK4R7R51UM84V1P/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E014.png)
![Amplify Your Message slides.015.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204152949-273YUWPHOPAXIXX3IIDA/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E015.png)
![Amplify Your Message slides.016.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204153746-65Z3B1JPFCPMIE1X1WOZ/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E016.png)
![Amplify Your Message slides.017.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204153928-D6W3U033023MG0N3LRIP/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E017.png)
![Amplify Your Message slides.018.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204157902-I4EGRIA5UNWIY57BUQY3/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E018.png)
![Amplify Your Message slides.019.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204155872-HN16UDYHOKOMVVNGHD6T/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E019.png)
![Amplify Your Message slides.020.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204157843-SXZPQYGKJ31P5GNZXIIM/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E020.png)
![Amplify Your Message slides.021.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204158757-PZBX4Y6YPK4OSK1H9VCN/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E021.png)
![Amplify Your Message slides.022.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204159195-RR4NCG96NRZLQED9BTFQ/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E022.png)
![Amplify Your Message slides.023.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204159931-ZV0BD8ADJLDQ3Y92XPI8/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E023.png)
![Amplify Your Message slides.024.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204160203-MRJN7M97V9HMDZEJ1JNJ/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E024.png)
![Amplify Your Message slides.025.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204160928-EE1L6GA54LIPGTM21BIR/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E025.png)
![Amplify Your Message slides.026.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204161172-7PQ5BRLJZPSNBZWRJUVS/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E026.png)
![Amplify Your Message slides.027.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204161839-TG0LIY9GXF6DBBBR9OOM/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E027.png)
![Amplify Your Message slides.028.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204162107-KDAH3FN4IU1UPW4FSCDR/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E028.png)
![Amplify Your Message slides.029.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204162787-UMYTOL8UQLIYNG4PY5OI/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E029.png)
![Amplify Your Message slides.030.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204163284-DHZM3207WMPS1RI95VIE/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E030.png)
![Amplify Your Message slides.031.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204163784-YG4ZO9ZP1H7XBSZXAL0H/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E031.png)
![Amplify Your Message slides.032.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204164179-B0X7ZN1IF0QFBN18W1R1/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E032.png)
![Amplify Your Message slides.033.png](https://images.squarespace-cdn.com/content/v1/5bc35f5d7980b31e1c91ba1c/1715204168543-WP8UTTUDNNBSKDVDMCFU/%E2%80%8EAmplify+Your+Message+slides.%E2%80%8E033.png)
Our “Low-Cost Communication Tactics for Grand Canyon Synod Leaders” webinar was hosted by Brian Flatgard, Director of Communications on Tuesday, May 7, 2024. View the recording at us02web.zoom.us/rec/share/oabC3r4v_dyRkByuI5kCetkyS1uLnL7tpIHp45zv1KA7MuL15Yir4ymrhr3kMJ93.mvqQhl6tTffxdrUx with the passcode: 1bELj=?h
You can view the text and slides in this blog post, and view a PDF of the bullet points from the slide deck.
Overview
Our online event was designed to empower church leaders with effective, budget-friendly communication strategies. Whether you missed the live session or need a refresher, this post captures the essential insights from the webinar.
Key Topics Covered
Part 1: Efficient Communication Strategies
Synod's Model for Daily Engagement: Learn how the Synod leverages Squarespace blogs and Facebook to maintain daily contact with congregants, compiling these into a robust weekly newsletter sent every Friday.
Design and Consistency: Emphasis on using simple, consistent design elements like Proxima Nova typeface and a warm color palette to enhance readability and avoid distractions.
Automation Tools: Discussion on how tools like Squarespace can simplify the design and distribution process, making it easier for those without technical backgrounds.
Part 2: Implementation and Adaptation for Congregations
Understanding Your Needs: Identify the specific needs of your congregation, focusing on audience size and characteristics (1,000 to 2,000 engaged Lutherans).
Choosing the Right Platforms: Guidance on selecting appropriate social media platforms and web hosting services (Squarespace, Wix, WordPress) based on your congregation's demographic and communication needs.
Content Creation and Management: Tips for crafting engaging content that resonates with both existing members and potential newcomers. Learn to use a mix of content types like videos, blogs, and live sessions to cater to different preferences.
Building and Managing Your Team
Recruitment and Training: Strategies for assembling a volunteer communication team, including role assignments based on skills and interests.
Empowering Volunteers: Creating a supportive environment with training resources, mentorship, and regular acknowledgment of volunteer contributions.
Additional Resources
Digital Tools: Overview of free and low-cost tools like Canva for graphic design, Google Analytics for engagement tracking, and Buffer for social media management.
Content Calendar Creation: Instructions on how to use tools like Airtable and Google Sheets to develop a content calendar that organizes and schedules communication tasks effectively.